“Telephone” on the other hand is a mess. Both Lady Gaga and the director went overload on the concept. The video was akin to a visual sugar rush or a pop overdose; empty of thought or reason but just an onsaught of sugary induced pop images. It doesn’t relate to the song at all; not even in a sly or subversive way. In fact the entire video completely undermines the song. The starting and stopping of the song to drive the WTF plot, disjointed it.

At the end of the video, I couldn’t even remember the chorus, the melody, or even what the song was about. But oddly, I did remember the obsessive amount product placement.

In a successful music video, the song is the headliner and the singer is the co-star. With this, it was as if the product placement was the real star, lady gaga & beyonce were doing cameos, and the song was just background muzik. Forget re-editing the video for Mtv consumption, edit the video into 15 – 30 sec chunks and run them as commmercials for the products that were featured. Then “Telephone” would be a somewhat avante guard piece on consumerism. But packaged as a music video its too shallow, too long, and too overwhelming for the viewer (unless they are hardcore lady gaga fans) to want to watch again.

Lady Gaga please slow down. If you are indeed as talented and as edgy as you think you are, you’ll have a lifetime in the entertainment industry to prove it. Now it just seems as if you’re rushing aganist the clock before your 15 minutes of fame to run out.

Yuri: Amen!

Mike: I can’t remember when I last had to be at home at a certain time so I wouldn’t miss the launch of a new video clip. She’s changing the face of the way we look at things in the world of Pop. And Beysus was great!! I am totally coming around to her!

Paul: I need a copy of that magazine then.

Jason: To say that “this whole site” is Lady Gaga-lopsided is a bit of an exaggeration. I’ve written pieces about her TWICE this year, including the Telephone post, and the other being a rant about ticket scalpers. I kind of see what you’re saying but if one particular artist is making a bigger mark on me than most, why wouldn’t I be going nuts over them? It’s okay if you don’t enjoy the video the way I have, differing opinions are there for a reason. I’m not going to try argue your points in favour of the video because that’s all been done up in the article. Thanks for reading the blog Jason though and for your comment, I do appreciate it, and I’ll try not to spew about GaGa too much for you in the future.

the cigarette glasses tho’…. I heart.

The video was pretty sloppy and had nothing to do with the actual song. All she rally did was wear stupid outfits, trying to live up to the image that America has brought upon her.